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加密貨幣

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還有什麼是比特幣買不到的?星巴克、麥當勞、必勝客紛紛擁抱加密貨幣

已經沒什麼東西,是比特幣買不到的了。 如果你對加密貨幣的印象,只停留在投資客的投機工具,那麼你對它們的認識,可能還不夠全面。事實上,現在已經愈來愈多企業,接受了包括比特幣在內的加密貨幣作為支付工具,而且即便未直接接受加密貨幣買單,包含 PayPal 、MasterCard 等大型金融機構,也已提供相關服務,讓消費者無縫運用加密貨幣消費! 加密貨幣 延伸閱讀:加密貨幣正夯!不只比特幣,馬斯克最愛狗狗幣、臉書的 Diem 你都認識了嗎? 星巴克開放用比特幣儲值買咖啡 星巴克(Starbucks)早在 2019 年就開始布局加密貨幣應用,並取得加密資產交易平台 Bakkt 的大量股份,而在今(2021)年 3 月,與星巴克深度合作的 Bakkt App 正式上線,該應用程式支援比特幣買賣與轉帳、將累積的忠誠度積分轉為現金來消費等功能,等於透過這款 App,就能用加密貨幣買星巴克咖啡。 此外,星巴克在第四季財報會議上透露,正在探索透過區塊鏈技術將「星星集點代幣化」的可能性,目標讓星禮程和其他品牌的獎勵計畫連動,客戶將能夠在不同品牌間進行積分交換,將其他品牌的忠誠度點數轉換成星巴克的星集點。預計在一年內實際落地應用。 漢堡王推出「華堡幣」,大玩加密貨幣行銷 漢堡王目前在德國和委內瑞拉均有支援加密貨幣支付,不僅如此,漢堡王還在俄羅斯推出了自己的加密貨幣「華堡幣(WhopperCoin)」,顯示其對加密貨幣的野心。 而本(11)月初,漢堡王更聯手網路證券交易平台 Robinhood ,發起為期三周的會員抽獎活動,只要在漢堡王的 App 上點餐消費至少 5 美元,就有機會獲得價值不等的狗狗幣、以太幣或比特幣,獲獎的會員可透過已核准的 Robinhood 帳戶領取。漢堡王表示,此檔活動將提供 20 個比特幣、200 個以太幣和 200 萬個狗狗幣作為獎勵,總價值超過 140 萬美元。 特斯拉一度開放比特幣購車 伊隆·馬斯克(Elon Musk)作為全球指標性的加密貨幣擁護者,今(2021)年 3 月宣布正式開放用比特幣購買特斯拉,並且有別於一般品牌,是透過將加密貨幣轉換成現金來消費,當時馬斯克就在社群上放話寫道,「如果是用比特幣購買特斯拉,款項將以比特幣計算,不會轉換為法定貨幣。」 不過該方案只持續到 5 月中,馬斯克再度發文表示,考量挖礦所造成的「環保」問題,將中止開放加密貨幣買車,但上(10)月底,特斯拉在一份向官方提交的季度文件中,暗示將再度開放比特幣購車。 延伸閱讀:永續是門好生意?Google 執行長:商品夠環保,搜尋引擎也會幫你一把! 亞馬遜也能用加密貨幣「間接」買單 除了上述品牌,今年 7 月市場上一度謠傳全球電商龍頭亞馬遜考慮開放加密貨幣消費。雖然亞馬遜至今仍未開放加密貨幣付款,但消費者可以透過加密貨幣簽帳金融卡(Cryptocurrency Debit Card),或是用比特幣在 Bitrefill 購買亞馬遜禮品卡等方式來進行消費。 比特幣首次成法定貨幣,麥當勞、必勝客都可消費 而另外一件幣圈大事,發生在今年 9 月:薩爾瓦多成為全球第一個將比特幣作為法定貨幣的國家。而配合該國新制上路,當地的麥當勞、必勝客、星巴克、Zara 等連鎖集團都也都宣布接受比特幣付款,且這些交易主要是透過由比特幣支付平台 OpenNode 提供的閃電網路(The Lightning Network)來進行。 資料來源/Bloomberg, Investopedia, 鉅亨網, BlockTempo

加密幣會擴大監管還是成為主流?專家盤點 2022 年加密貨幣 3 大關鍵挑戰

加密貨幣

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加密货币的热度还能够持续多久?

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